Enjoy Our Polar Plunge Viewing Tour

Kick off your New Year’s Day with a Polar Plunge Viewing Tour!

Every year in Williams Bay, Polar Plungers race into the chilly waters of Lake Geneva from the Williams Bay Beach! Decked out in costumes or swim suits, they brave the frigid temps to celebrate the New Year.

Watch the fun from our heated boats by joining us aboard our Polar Plunge Viewing Tour! Get a front-row seat to the excitement and a short lake cruise!

This cruise departs from the Lake Geneva Cruise Line’s Winter Harbor at 1 Liechty Drive in Williams Bay, WI. Make it a full day – stop by PIER 290 after your cruise for lunch or drinks to keep the New Year’s Day celebration going!

Polar Plunge Viewing Tour
Wednesday, January 1
Boarding Time: 11:00am (from Williams Bay Lakefront – 1 Liechty Drive, Williams Bay)
Departure: 11:30am; return 12:30pm
Price: Free, donations to the 531 Fund are encouraged

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